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Vanguard
Why Bogle was the Best CEO
Market News -
Bogle was the best chief executive officer in fund history, and second place isn’t even close. He began in the right place: attempting to create top-notch products. That advice sound obvious, but in the '70s it was not. Many leading mutual fund companies offered mediocre funds. The general belief was that “funds are sold, not bought,” and that what mattered for business success was distribution power and brand recognition. Strong fund returns were...
